Lean Mean Marketing Teams with Ty Hayes

Lean Mean Marketing
Teams
with Ty Hayes

Discover how to create a high-performance marketing team by joining Ty Hayes as he interviews leading CMOs, authors and experts at the top of their game.

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Latest Episodes

Lean Mean Marketing Teams with Ty Hayes

February 16, 2021

10. How to use SMART Work Design to help your team thrive in the Future of Work with Prof. Sharon Parker

In today’s episode of Lean Mean Marketing Teams you hear from Sharon Parker, Director of the Centre for Transformative Work Design at Curtin University. 

February 9, 2021

09. Spotify’s product marketing success and culture of innovation with Lotte Spencer (Part 2)

This episode is Part 2 of our interview with Lotte Spencer, Global Director of Consumer Product Marketing at Spotify.

February 2, 2021

08. Spotify’s product marketing success and culture of innovation with Lotte Spencer (Part 1)

Welcome to another episode of Lean Mean Marketing Teams hosted by Ty Hayes. On this episode, we are joined by our guest Lotte Spencer, Global Director of Consumer Product Marketing at Spotify.

January 27, 2021

07. Harnessing digital, data and differentiation with Fabian Marrone, CMO of Monash University

As Australian Marketing Institute’s 2019 Chief Marketing Officer of the Year, Fabian Marrone has had a decorated global marketing career which has been highlighted in his current role as the CMO of Monash University in Melbourne, Australia.

January 19, 2021

06. How to create a dream work environment, lead authentically and manage clever people with Rob Goffee

Rob Goffee, a renowned author and Emeritus Professor at London Business School and a Founding Partner at Creative Management Associates joins us to discuss modern leadership strategies.

December 22, 2020

05. Punching above your weight- how an NFP marketing team became a serial winner with Chris Taylor, CMO of the Heart Foundation

Chris Taylor, CMO of the Heart Foundation based in Melbourne, Australia is a marketer with over 20 years experience gained across a diverse range of industries, he’s worked for brands including Visa and Woolworths.

December 15, 2020

04. Marketing transformation on a global scale and building the marketer of the future with Global CMO of EY, Karen Hopkins

EY’s global CMO, Karen Hopkins, joins us for another episode full of insightful marketing content. 

December 8, 2020

03. Unlock team performance through Agile Marketing with author, Jim Ewel

Jim Ewel, Author of The Six Disciplines of Agile Marketing, Founder and current president of AgileMarketing.net and former Microsoft Marketing Vice President joins us for this episode.

About the show

In today’s fast paced world, your team is your ultimate competitive advantage. Join Ty each week to discover the dynamic team structures, agile practices, leadership and culture behind some of the world’s most successful brands and the teams driving their marketing. If you’re a marketer looking to enhance your leadership and boost your team’s capability, then this is your must-listen podcast.

Your Host – Ty Hayes

Ty is an award-winning former CMO turned business founder, who built and led the #1 marketing team in Australia (AMI Awards) and was ranked the #10 CMO in Australia (CMO50) whilst CMO for a global university. Ty now hosts this podcast and runs Growth Generators with the mission to help CMOs build modern marketing teams that drive growth.