Lean Mean Marketing Teams with Ty Hayes

Lean Mean Marketing
Teams
with Ty Hayes

Discover how to create a high-performance marketing team by joining Ty Hayes as he interviews leading CMOs, authors and experts at the top of their game.

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Latest Episodes

Lean Mean Marketing Teams with Ty Hayes

October 10, 2022

52. How to write better briefs and why it matters with Pieter-Paul von Weiler and Matt Davies

Since launching their business, BetterBriefs, at IPA’S EffWorks last year, Matt and Pieter-Paul are on a mission to help brands write better briefs for agencies and through their training and brief advisory services.

July 6, 2022

51. Entering the metaverse and being more productive with Steve Glaveski

Get up to speed and prepare your team for the future

June 21, 2022

50. Transform your marketing team with the HiFli framework

With Ty Hayes, Podcast host and Founder of Growth Generators

May 24, 2022

49. Becoming a whole marketer with Abigail Dixon

Discover the skills to become a fulfilled marketer.

May 9, 2022

48. What every marketing leader should know about finance

With Adam Fraser, Chief Financial Officer at Omniscient Neurotechnology.

April 25, 2022

47. Beating Imposter Syndrome with Alison Shamir

Conquer the fear that holds you or your team back

March 28, 2022

46. Implementing Salesforce to improve the customer experience

Kelley Johnson, Lead, Student Experience Platforms (Salesforce) at UTS explains the ins and outs of implementing Salesforce. 

March 14, 2022

45. What is product-led growth (PLG) and how to get started

Peter Ikladious, Co-founder at Unlocking Growth shares his Product-Led Growth (PLG) insights.

About the show

In today’s fast paced world, your team is your ultimate competitive advantage. Join Ty each week to discover the dynamic team structures, agile practices, leadership and culture behind some of the world’s most successful brands and the teams driving their marketing. If you’re a marketer looking to enhance your leadership and boost your team’s capability, then this is your must-listen podcast.

Your Host – Ty Hayes

Ty is an award-winning former CMO turned business founder, who built and led the #1 marketing team in Australia (AMI Awards) and was ranked the #10 CMO in Australia (CMO50) whilst CMO for a global university. Ty now hosts this podcast and runs Growth Generators with the mission to help CMOs build modern marketing teams that drive growth.