Lean Mean Marketing Teams with Ty Hayes

Lean Mean Marketing
Teams
with Ty Hayes

Discover how to create a high-performance marketing team by joining Ty Hayes as he interviews leading CMOs, authors and experts at the top of their game.

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Latest Episodes

Lean Mean Marketing Teams with Ty Hayes

July 28, 2021

31. Kevin Marasco on building high-growth SaaS marketing teams

CMO at Zenefits and co-author of People Operations reveals how to help companies scale.

July 13, 2021

30. How brands and CMOs can be successful when entering Asia

Natalie Truong shares the dos and don’ts when marketing in the distinct regions of Asia.

June 29, 2021

29. The first 90 days in a CMO or CXO role

How to master the transition with Chris Taylor, CXO at Movember.

June 22, 2021

28. How being customer-led can help your team transition from B2B to B2C marketing

Building a collaborative, connected and curious marketing team.

June 15, 2021

27. How to speak the language of your devs to build trust and achieve more

We demystify front-end from full-stack, DevOps to Agile.

June 8, 2021

26. How to overcome resource constraints and get to market faster

Increase team efficiency and productivity using Lean Process Redesign.

June 1, 2021

25. Jac Phillips on doing more with less and the importance of leadership

High performance and creativity without big budgets or big teams.

May 25, 2021

24. Andrea Fryrear reveals the State of Agile Marketing

Has Agile Marketing reached its tipping point?

12. How to tame your Frankenstructure

Host Ty Hayes addresses the monster in the room that plagues many marketing teams – the ‘Frankenstructures’ of unrecognisable, disconnected, marketing teams.

About the show

In today’s fast paced world, your team is your ultimate competitive advantage. Join Ty each week to discover the dynamic team structures, agile practices, leadership and culture behind some of the world’s most successful brands and the teams driving their marketing. If you’re a marketer looking to enhance your leadership and boost your team’s capability, then this is your must-listen podcast.

Your Host – Ty Hayes

Ty is an award-winning former CMO turned business founder, who built and led the #1 marketing team in Australia (AMI Awards) and was ranked the #10 CMO in Australia (CMO50) whilst CMO for a global university. Ty now hosts this podcast and runs Growth Generators with the mission to help CMOs build modern marketing teams that drive growth.