CMO Leadership Podcast with Ty Hayes

Lean Mean Marketing
Teams
with Ty Hayes

Dive into the insights and strategies of award-winning Chief Marketing Officer (CMO), Ty Hayes and leading CMO's and experts.

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Latest Episodes

Lean Mean Marketing Teams with Ty Hayes

February 2, 2021

08. Spotify’s product marketing success and culture of innovation with Lotte Spencer (Part 1)

Welcome to another episode of Lean Mean Marketing Teams hosted by Ty Hayes. On this episode, we are joined by our guest Lotte Spencer, Global Director of Consumer Product Marketing at Spotify.

January 27, 2021

07. Harnessing digital, data and differentiation with Fabian Marrone, CMO of Monash University

As Australian Marketing Institute’s 2019 Chief Marketing Officer of the Year, Fabian Marrone has had a decorated global marketing career which has been highlighted in his current role as the CMO of Monash University in Melbourne, Australia.

January 19, 2021

06. How to create a dream work environment, lead authentically and manage clever people with Rob Goffee

Rob Goffee, a renowned author and Emeritus Professor at London Business School and a Founding Partner at Creative Management Associates joins us to discuss modern leadership strategies.

December 22, 2020

05. Punching above your weight- how an NFP marketing team became a serial winner with Chris Taylor, CMO of the Heart Foundation

Chris Taylor, CMO of the Heart Foundation based in Melbourne, Australia is a marketer with over 20 years experience gained across a diverse range of industries, he’s worked for brands including Visa and Woolworths.

December 15, 2020

04. Marketing transformation on a global scale and building the marketer of the future with Global CMO of EY, Karen Hopkins

EY’s global CMO, Karen Hopkins, joins us for another episode full of insightful marketing content. 

December 8, 2020

03. Unlock team performance through Agile Marketing with author, Jim Ewel

Jim Ewel, Author of The Six Disciplines of Agile Marketing, Founder and current president of AgileMarketing.net and former Microsoft Marketing Vice President joins us for this episode.

December 1, 2020

02. How to lead like the #1 CMO in Australia with Leisa Bacon from the ABC

Leisa Bacon, Director of Audiences for the Australian Broadcasting Corporation, known as the ABC in Australia joins us on the show today.

November 17, 2020

01. Introducing Lean Mean Marketing Teams

Host Ty Hayes reveals why Lean Mean Marketing Teams is your must-listen podcast for creating high-performing marketing teams in this trailer episode.

About the show

Are you striving to build a high-performance marketing team that accelerates growth for your organisation?

This podcast is designed specifically for marketing leaders seeking to optimise their team's performance to drive unparalleled results.

Tune in to:
  • Unlock secrets from top CMO's on how they've crafted dynamic marketing team structures and built modern capabilities
  • Discover agile marketing practices that can triple team productivity and slash time to market
  • Learn the leadership principles and strategies to drive change, create a high-performance team culture and boost staff engagement.
  • Gain insights from interviews with leadership experts and authors, and marketing leaders from accross all industries including Uber, ABC, Calendly and EY.

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  • Unlock secrets from top CMO’s on how they’ve crafted dynamic marketing team structures and built modern capabilities
  • Discover agile marketing practices that dismantle team siloes and boost efficiency

Your Host – Ty Hayes

Ty is an award-winning former CMO turned business founder, who built and led the #1 marketing team in Australia (AMI Awards) and was ranked the #10 CMO in Australia (CMO50) whilst CMO for a global university. Ty now hosts this podcast and runs Growth Generators with the mission to help CMOs build modern marketing teams that drive growth.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.