Lead

Stage 4

Build human-centered leaders and a high-performance culture

Our Leadership Workouts include:

High-performance Marketing Team

In this workout you’ll take a deep dive into our PRIMED high-performance teams model—our uniquely developed high-performance marketing framework derived from the best team performance models in the business. What makes PRIMED unique is that it’s customised specifically for marketing teams. Why? Marketing teams are unique. They’re very different to HR, customer service, finance, or IT teams. Marketing teams are made up of unique combinations of people with different personality traits, preferences and skill sets. This diversity, when harnessed, can transform the average into the extraordinary.

Human-centred
Managers

This workout applies customer experience (CX) principles to the employee experience (EX). And it trains your managers how to better understand and manage themselves, their team and other stakeholders across the organisation. Managers learn how to increase staff engagement and performance, and enhance how their team is perceived by the wider organisation. Your managers learn what makes staff tick, what ticks them off, and how to get teams working at their best.

What our client says

Erik de Roos

Executive Director, Marketing at South Australian Tourism Commission

Hands up if your team culture took a beating these past couple of years 🙋🏻‍♂️

In order to help drive the recovery of our visitor economy, we also need to recover and return to the most effective ways of working. Today, I am grateful to all of the SATC marketing team for taking a day out of their busy schedules and work with Ty Hayes from Growth Generators to help us all improve and better understand the foundations of a High Performance Marketing Team.

Covering a wide range of topics from Growth Mindset to Psychological Safety and Rituals to Engagement, the team left feeling inspired and with clear actions to help us plan for Growth, both personally and collectively.

And ultimately, a more effective marketing team at the South Australian Tourism Commission has to be a good thing for our sector and the thousands of people it employs!

What our client says

Erik de Roos

Executive Director, Marketing at South Australian Tourism Commission

Hands up if your team culture took a beating these past couple of years 🙋🏻‍♂️

In order to help drive the recovery of our visitor economy, we also need to recover and return to the most effective ways of working. Today, I am grateful to all of the SATC marketing team for taking a day out of their busy schedules and work with Ty Hayes from Growth Generators to help us all improve and better understand the foundations of a High Performance Marketing Team.

Covering a wide range of topics from Growth Mindset to Psychological Safety and Rituals to Engagement, the team left feeling inspired and with clear actions to help us plan for Growth, both personally and collectively.

And ultimately, a more effective marketing team at the South Australian Tourism Commission has to be a good thing for our sector and the thousands of people it employs!