Why you need Lean Process Redesign

Lean Process Redesign improves the experiences of both the customer and employee by reorganising process flows to deliver more customer value and banish inefficiency.

There are clunky processes, disconnected systems, and siloed departments in most organizations. Together these three negative elements create a poor employee experience (EX).

This poor EX usually translates into a poor customer experience (CX).

From a marketing standpoint, it can also create delays for campaigns, website launches or even issues around stakeholder management. These delays cost you reputation, results, and revenue.

Poor processes can also be an impediment to becoming an agile marketing team. That’s why you need to redesign your processes in order to remove roadblocks and release the full potential of your team.

“The Lean Process Reengineering Workshop is not only of benefit in how to think through a process but allows interaction between divisions to provide workable solutions.”

Jen Hyams

Course Director Faculty of Sciences

Jen Hyams
Jen Hyams
“The Lean Process Reengineering Workshop is not only of benefit in how to think through a process but allows interaction between divisions to provide workable solutions.”

Jen Hyams

Course Director Faculty of Sciences

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Identify:

First map your current process, “you can’t fix what you can’t see”

Analyse:

Then analyse your process flow and look for inefficiencies such as bottlenecks, unnecessary steps, approval loops, multiple handoffs and queues

Modify:

Finally, you modify the process flow to be leaner and more efficient to deliver better employee and customer experiences

Co-design new solutions and build stronger relationships

The improvements you can make by reviewing your existing processes, end-to-end, through bringing all your stakeholders together and collaborating are amazing.

There are many ‘aha’ moments as your team members find out exactly what happens when they pass the baton in a process.

The new solutions to existing challenges can be inspiring and insightful. Your team will leave more informed and positive about the changes they’ve helped create.

You can also involve your agencies to streamline the process of getting your campaigns to market.

Here’s what you get with our
Lean Process Redesign services:

Redesign

Brief consultation to help you decide which processes to map and who to involve

Virtual workshops with key stakeholders where you'll learn and apply the techniques of Lean Process Redesign

A basic analysis of the potential efficiency gains such as time saved or steps removed

A new-found shared understanding of each process by all involved stakeholders

A set of optimised process maps for your organisation to implement

Successfully implement Agile Marketing and start improving the EX for your team, and the CX for your customers.

I’m ready to create a lean, mean, marketing team.

Discover Stage 4

Build human-centred leaders and embed a high-performance culture.